Amazon.com Inc. on Wednesday opened its largest campus building globally in Hyderabad, Telangana as it prepares aggressively to battle with Walmart in one of the world’s fastest-growing retail markets – India.
The Seattle-headquartered company has major plans of penetrating deep in the Indian market even though the major retail frontier in the country is primarily reliant on the small-scale neighborhood and brick-and-mortar shops.
Owing to just around 3% of the total Indian population being part of the e-commerce community, India is a huge untapped and expanding market both for Amazon and Walmark. The country is critical for both the companies in helping them dominate the global e-commerce market. Walmark had spent USD 16 billion last year to buy India’s biggest startup, retailer and e-commerce company Flipakart. Jeff Bezos, founder of Amazon has now pledged USD 5.5 billion for their India operations.
Built in Hyderabad over a span of three years, Amazon’s new campus spans 1.8 million square feet of office space and will accommodate 15,000 workers. “The largest buildings in Seattle house about 5,000 employees,” remarked John Schoettler, vice president of Amazon’s Global Real Estate and Facilities. He said the campus was Amazon’s largest in the world but has plenty more room to grow.
“This facility will build services globally,” said Amazon’s Country Manager for India – Amit Agarwal with citing examples like AWS, Kindle, Alexa, Amazon.in and Amazon Home Services, which is “innovating on things like doorstep pick-up and electronics repair.”
As Walmart completes one year of its acquisition of Flipkart, which is being seen as a mixed bag for the world’s largest retailer, it will be interesting to see how the Bentonville-headquartered company will battle Amazon. The duo of Walmart and Flipkart has so far been unsuccessful in reaching the full potential that the Indian market has to offer, owing to the regulatory hurdles of the country and the tough competition from global rival Amazon.